Dear Edward Castronova and Linden Labs,
After
reading both articles that addressed virtual settings, business and culture of
online games. I thought that I related a lot to what Edward was saying in his
first few pages. Primarily because I am
a new user to Second Life and my personal opinions of the game were that it was
a joke, it was nonsense, “cartoonish multiplayer computer game, and me too
jumped to conclusions, “downplaying the possibilities”. But, then after a few informative lectures by
my professor Bryce, I started to rethink again about the growth trend that I
was very skeptical of admitting it really exists. You stated a few good points. One was examining these video games/virtual
worlds in general for their education effect. “The idea that synthetic worlds
could be a test bed for learning new practices for businesses, governance, and
strategy. As a test bed, they could also
host constructed experiments”. After
learning about all the breathtaking implications that these virtual worlds can
do I too started to open up to the possibilities and changes to come.
Linden labs
proved all of my doubts and my skeptics of these new technologies to not 100%
enjoy using these games but understand what they can do for business. After reading the article, which highlighted
IBMs success, it gave me more evidence and validity that these virtual sites
can do. “A fifth of the Cost, and No jet lag.” Lol (Laugh out loud)
this is really true. I cannot believe
you held a Virtual World Conference and than an Annual meeting, which was
hosted in a secure Second Life environment. “IBM estimates the ROI for the
Virtual World Conference was roughly $320,000 and that the Annual meeting was
executed beautifully at one-fifth the cost of a real world event”. This is remarkable and quite impressive. I now see virtual worlds in a different way
after reading your great success and story.
One argument I will have to make is when you say, “Got to work.” Instead of going to an actual desk in an actual
office, you can log onto a virtual worlds from your own home just as if you
were in an actual office. The one thing
that these virtual worlds take away is interpersonal skills for face-to-face
settings. So, yes-virtual worlds can
help with having no jet lag, and saving money, but you are also losing the
face-to-face relationship in using these virtual worlds.
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